We help clients focus on their strengths to survive periods of uncertainty and prepare for growth opportunities.

Engage customers, create value

The basis for competition in healthcare is shifting dramatically at a pace not seen over the past 30 years. In the face of escalating costs, quality challenges and disparities in access to care, along with continued economic pressures in Europe, companies across all healthcare sectors are reassessing how best to serve and succeed in the market.

In the context of the UK, with the NHS facing a multi-billion pound budget shortfall over the coming years, key challenges remain in driving improvements in quality and integration of care delivery to ensure that people live healthier as well as longer lives. On the private side, cost-effective patient-centred solutions are needed to drive profitable growth and improvement in overall population health outcomes.

PwC’s Strategy& works with leading healthcare organizations in the UK and around the globe on all these issues and much more to navigate the different bases of competition and build the capabilities necessary to deliver lasting value. We combine deep industry knowledge with extensive functional expertise to help clients including payors, health systems and other providers, life sciences companies, public health agencies, health NGOs, and advocacy organizations.

Engage customers, create value

How we can help you

  • Life
  • Health systems
    and other providers
  • Government
  • Health NGOs and
    advocacy organizations

We work with blue-chip life sciences companies worldwide throughout all major sectors (pharma, biotech, medical devices, diagnostics). We bring a truly differentiated ability to not only develop strategy but also help deliver value, build and embed new capabilities, and effect change.

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We work with major physician and hospital organisations in the provider sector. Our work includes creating innovative new business models and working with hospitals to restructure their enterprises to improve access to high-quality care.

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We serve government organisations worldwide, including in Europe, the Middle East, and Asia. We also collaborate with the premier healthcare consulting firm to the U.S. federal government, which brings more than 50 years of experience working with most health-related agencies to the engagement.

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We partner with nongovernmental organisations worldwide to help advance a variety of health-related missions.

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Service offerings

Strategy and leadership

  • Corporate portfolio strategy
  • Market and business strategy
  • International expansion
  • M&A strategy and due diligence (including PE/VC)
  • Emerging market entry strategy

Operations and logistics

  • Complexity management
  • Strategic sourcing
  • Operational excellence
  • Differentiated supply chain
  • Lean organisation and processes
  • Integrated business planning


  • Market entry and growth strategy
  • Sales and marketing excellence
  • Pricing and market access
  • Commercial trade channel strategies


  • Multichannel marketing innovation
  • Multi-stakeholder digital solutions
  • Conceptual solutions architecture design
  • Country-level e-health solutions

R&D and innovation

  • Innovation strategy
  • Ideation and concept development
  • Project selection and prioritisation
  • Product development and testing
  • Portfolio management

Organisation and change

  • Employee engagement and culture change
  • Organisational effectiveness and alignment
  • Postmerger integration
  • Customer-centricity


Data & disease
Data could improve our health by curing or even preventing disease. How can we unlock the promise of precision medicine?